Dwell native content
Creative direction, storytelling, client pitching + relations
I worked with brands, fellow creatives, and sales to develop cross-platform campaigns while overseeing the production of high-quality sponsored content aligned with both Dwell's brand and the client's objectives.
Role: Creative director
I led the concepting, pitching, and execution of co-branded campaigns and native content that could be seamlessly integrated into the new Dwell platform and other marketing channels.